COOKIE POLICY - 118 118 Money

About us & our Cookie Policy:

www.118118money.com (our website) is operated by 118 118 Money, which is the trading name of Madison CF UK Limited (Company No: 08393840; Registered office: Euston House, 24 Eversholt Street, London NW1 1DB). We are part of the kgb group of companies, which includes 118 118 and Conduit Global, all together the Group.

118 118 Money is authorised and regulated by the Financial Conduct Authority (FRN: 741774). You can confirm our registration on the Financial Conduct Authority’s website www.the-fca.org.uk or by contacting the Financial Conduct Authority on 0800 111 6768.

If you wish to contact our Data Protection Officer, please contacted them via dpo@118118money.com. Other ways to get in touch with us are set out in the Contacting us section below.

This Cookie Policy was last updated in May 2018.

What are cookies?

Cookies are small files of numbers and letters which are stored on your browser or hard drive. They contain information which will be stored on your hard drive.

Cookies are used across the internet on many websites to distinguish one visitor from another. They do not identify you as an individual, just the device you used to reach the website, be it a mobile phone, tablet, laptop or computer.

To find out more about cookies and how to stop these being stored on your device, please visit: www.allaboutcookies.org or see www.youronlinechoices.eu which contains further information about behavioural advertising and online privacy.

How we use cookies:

Our website uses cookies to store small amounts of information on the device you use to reach us.

Using cookies helps us to make it easier for you to log in when you return to our website or use our products and services. They also help us improve your experience and our website.

There are different types of cookies. For further information on the cookies we use, please see The types of cookies we use section below.

By continuing to use our website, you are agreeing to our use of cookies.

The types of cookies we use:

We use the following cookies on our website:

Strictly necessary cookies
These are required for the operation of our website and enable you to log into secure areas of our website.
Analytical / performance cookies
These cookies allow us to distinguish and count the number of visitors landing on our website and how they move from one web page to another. This then helps us to understand how users are using our website and to make it better in future.
Functionality cookies
These allow us to recognise your device when it is used to visit the website again. We also use them to personalise your visit.
Targeting cookies
When you visit our website, these cookies record the visit, the pages you have looked at and where you went next. We also use third party cookies on our website. These allow us to reach out to you again on other sites to encourage you to come back to our website.

More information about the cookies we use and the purpose for which we use them are below.

Cookie Type and Set by	Name	Duration	Purpose	More Information
Bing Ads	Bing	540 days	This cookie allows us to track users if they have visited our website as a result of a Bing advert. Specifically, it records which advert you used to land on our website and what you did on the website, including your activity on certain pages.	https://privacy.microsoft.com/en-gb/privacystatement
Bing Ads	Universal Event Tracking	540 days	This cookie will also enable us to retarget you if you land on our website but do not start an application, or if you land on the website, start an application, but do not complete it.	https://privacy.microsoft.com/en-gb/privacystatement
Google Analytics (Third Party)	utma	2 years	These cookies collect information about how you reached the website and what you did when you were here, including your activity on certain pages. We use this information to compile reports and to help us improve our website. The cookies collect information in an anonymous format, including the number of visitors to the site, how the site was reached and the pages visited. From time to time Google’s engineers and technical staff may need to access our Google Analytics account data for quality or maintenance purposes. We may also have the option to give Google Analytics' employees in support, optimisation and sales, access to our account data if we have a problem or question related to our account’s data. The Google Analytics Terms of Service, which all Analytics customers must adhere to, prohibits the tracking or collection of personal information using Google Analytics or associating personal information with web analytics information.	Click here for an overview of privacy at Google
	utmb	30 minutes
	utmz	182 days, 13 hours
	utmc	Session based (expires when you leave the website)
	tmt	10 minutes
Google Adwords (Third Party)	Conversion	540 days	This cookie helps us understand whether you clicked on our adverts and if you took out one of our products.	https://www.google.com/policies/technologies/types/
	AID	540 days	These cookies are used to link your activity across devices if you’ve previously signed into your Google Account on another device. Google does this to coordinate the adverts you see across devices and to measure conversion events (i.e., sales). Instructions on how to opt out of these are available from Google on the link to the right.
	TAID	540 days
Third-party security service	incap_ses_*	Session based (expires when you leave the Website)	These cookies are from a third party security service to filter out malicious requests.
Third-party security service	visid_incap_*	12 months
Optimizely (Third-party)	optimizelyBuckets	10 years	This cookie is used to ensure a consistent user experience on our website.	This is a cookie set by a content distribution network (CDN) that ensures files that are downloaded come from a server as close as possible to the customer using the web site. It creates efficiencies in how files are sent around the internet
	optimizelyEndUserId	10 years	This cookie is used to collect information on how visitors use our website.
	optimizelySegments	10 years	This cookie is used to collect information about audience segmentation.
	optimizelyPendingLogEvents	15 seconds	This cookie is used to record user activity.
	cdn	Session based (expires when you leave the Website)	Content distribution network.
Session Cam (Third Party)	ASP.NET_SessionId	Session based (expires when you leave the Website)	This cookie is used to identify users’ sessions on our server.	This is a cookie that is used to create a “session”, which is the way we can link together separate access to the pages on our site to the web server during a browser “session”.
	sc.ASP.NET_SESSIONID	Session based (expires when you leave the Website)	This cookie is associated with SessionCam web analytics application from ServiceTick.
	sc.Status	Session based (expires when you leave the Website)	These cookies are used to track how you interact with our website, specifically, mouse clicks, mouse movements and page scrolling.
	sc.UserId	1 year	Data is stored, aggregated and then used for statistical reporting, which helps us improve our website and your experience on it.
Tracking Module	118LendingJourney	2 days	These cookies track your progression through the website.
	118LendingVisitor	50 years	These cookies track your progression through the website.
	LendEducationLandingPage	Session based (expires when you leave the Website)	This cookie handles session variables.
	PHPSESSID	Session based (expires when you leave the Website)	This cookie enables us to store serialised data (this is data which is converted into a format that allows it to be stored (eg, in a file or memory buffer) and recreated when needed).
Online chat	SnapABugHistory	1 year	This cookie identifies visitors and enables your history of engagement to be recorded.
	SnapABugRef	2 hours	This cookie records the page on which you land on the website, and how you reached us.
	SnapABugVisit	Session based (expires when you leave the Website)	This cookie identifies a new user session.
Load Balancer	f5avrbbbbbbbbbbbbbbbb	Session based (expires when you leave the Website)	The website is load balanced across several servers which means that visitors view it on different servers. This cookie uniquely identifies you and ensures your requests on the website are always directed to the same server during your session on the website.
Doubleclick	IDE	2 years	These cookies are used to improve advertising relevant to users, to improve reporting on performance and to avoid showing ads that the user has already seen.	https://support.google.com/adsense/answer/2839090?hl=en-GB
Doubleclick	Id	2 years		https://support.google.com/adsense/answer/2839090?hl=en-GB

Contacting us:

If you have any questions about this Policy or your personal information and/or if you wish to see what information we hold about you, please contact the Data Protection Officer on dpo@118118money.com.

If you no longer wish to receive any marketing communications or wish us to stop using your personal information, please contact us:

By phone: 08000 118 000 is free from UK landlines and mobiles. 02920 893300 is charged by your provider as UK national number.

By mail: 118 118 Money, Euston House, 24 Eversholt Street, London, NW1 1DB

By email: dpo@118118money.com